Qi bangs, dark circles, a Beijing film, and teeth from time to time. When Nezha, who stepped on hot wheels, came to the audience, the 2019 summer file finally ushered in a domestic film Ne Zha that really made the market "dry up". The film was released yesterday, and with the good reputation of large-scale fermentation in the previous screening, the box office exceeded 140 million yuan on the first day.

　　Jiaozi, the director of the film, was born in 1980. He has been a loyal fan of cartoons since childhood. In 1979, his masterpiece "What’s wrong with the sea" was his favorite. Being obsessed with animation, he graduated from West China University of Medical Sciences (now West China Medical Center of Sichuan University) and "abandoned medicine to pursue literature" and embarked on the road of self-taught animation creation. In this process, he had encountered a lot of prejudice and contempt from outside, and he liked Nezha, a bold character, since he was a child, so jiaozi came up with the idea of creating a new version of Nezha.

　　At the beginning, jiaozi wrote the script outline fairly smoothly. After sending the animation of Fang Caitiao House, the main producer of the film, everyone thought it was done well. Jiaozi quickly wrote the first version of the script while the iron was hot. "At that time, I was quite confident. I didn’t think it would change much. They called and said that it was well written. Why don’t you come and have a meeting? As a result, various problems of the script were pointed out at the meeting. " However, the script is an organism, which affects the whole body. A slight change in one place may affect the whole article. In this way, in nearly two years, the script was revised to the 66 th edition before it was finalized.

　　Nezha, the leading actor, and the role of "playing soy sauce", Ne Zha has made a brand-new design different from the previous version. Nezha’s image was nearly 100 editions. Later, when the final edition was selected, some people thought that this little Nezha with eight eyebrows and dark circles was too ugly to accept, but jiaozi thought that such a design was exactly in line with the central idea of the film, that is, "breaking stereotypes and turning around fate".

　　Aobing, the third prince of the Dragon Palace, has always appeared as cannon fodder killed by Nezha in previous stories, but in this film, his scenes have greatly increased and he has become a "spirit bead" role in contrast to Nezha, the magic pill. In appearance, Nezha is a combination of man and demon, while the opposite Aobing is a combination of man and fairy, with elegant figure and elegant manners, and a beautiful young image. In action design, jiaozi drew lessons from the series of movies "Huang Feihong" starring Jet Li: Ao Bing’s fighting refers to Huang Feihong, which is chic and light, and has its own master style; Nezha’s movements refer to Ghost Feet 7, and he is wild and passionate, chasing after him.

　　In the audience’s impression, Tai Yi, a real person with a sage like style, completely subverted his image this time, with a big belly and a mouthful of "Trump", which became the comedy of the whole film. For such a change, jiaozi revealed that the founder had also carefully thought about it. The Dojo of Taiyi, Qianyuan Mountain Jinguangdong, is located in Jiangyou, Sichuan. He said that the Sichuan dialect is not groundless. As for the pair of clown boundary animals who are in charge of guarding Nezha in the film, the image comes from the cultural relics of the Yin and Shang Dynasties unearthed from Jinsha site in Sichuan.

　　As a veteran movie fan who has read countless films, jiaozi designed many bridges and details in the film to pay tribute to his favorite classic works. For example, Nezha’s double-ball-head modeling and Ao Bing’s double-hammer weapon come from the 1979 edition of What makes the sea noisy, and Nezha gets the dance gun after mixing the sky silk and the fire-pointed gun, which completely reproduces the animation of that year; The action of the enchantment beast to pick up the enchantment with weapons is based on the domestic classic animation "Make a scene in Heaven"; Taiyi real people read "Self-cultivation of Immortals" and the people in Chentang County were surprised to bite their mouths. At first glance, they knew that they were paying tribute to Stephen Chow’s comedy; As for Nezha playing tricks on Ao Bing and Shen Gongbao with transformation, he was inspired by Jackie Chan’s masterpiece "Shuanglong Club" … … The extensive use and reference of old Hong Kong films, China traditional animation and even Hollywood animation has made the film form a mixed style.

　　It is worth mentioning that the names of more than 60 domestic animation companies appeared in the credits, and the number of people involved in the production reached more than 1,600, which is the film with the largest number of participants among domestic animations so far. This not only represents the current situation of China animation industry, but also is a collective self-help for the whole industry. Jiaozi said frankly that the productivity of domestic animation is limited, and many large companies are reluctant to accept Nezha’s order because the budget is too small, and they may lose money. They had to distribute it to a large number of small companies, some contracted the whole scene, some only made animations, models or special effects, and some companies were even willing to help at a loss, which made jiaozi very moved. "Everyone is holding on, hoping that domestic animation can produce more fine products, so that more people are willing to invest in this industry, can support themselves, and can live more proudly." (Reporter Yuan Yuner)

　　"The COVID-19 epidemic can be called a pandemic in terms of characteristics." On March 11th, local time, at a regular press conference held in Geneva, Switzerland, Tedros Adhanom Ghebreyesus, Director-General of the World Health Organization, announced this judgment, which attracted global attention.

　　WHO defines pandemic as "the widespread spread of a new disease around the world". At the end of January, WHO declared the COVID-19 epidemic as a "public health emergency of international concern", and now it has been declared as a global pandemic, which means that the global spread of the virus has not been curbed, and the severity and difficulty of response have increased.

　　The alarm bell has sounded, and the global anti-epidemic has reached a critical moment. In a speech, UN Secretary-General Guterres said that this announcement by WHO is a "clarion call for global action". In the face of the epidemic, it is urgent for all countries to join hands to fight.

　　What is a pandemic?

　　In 2010, the WHO website gave a simple definition of pandemic, that is, a new disease spread around the world. Among them, influenza pandemic refers to the spread of influenza virus around the world, and most people have no immunity to the virus.

　　Prevalence, infectivity and trans-regionality — — According to the standards currently adopted by WHO, a pandemic must meet these three conditions. The pandemics recognized by WHO or recognized by history mainly include the Black Death in 14th century, smallpox at the end of 19th century, and Spanish influenza in 1918. The latest pandemic recognized by WHO was the outbreak of influenza A (H1N1) from the United States and Mexico in 2009, which affected 214 countries and regions around the world for 16 months, infected at least 60 million people and caused 18,500 deaths.

　　Pandemic is not a strict definition, but a vague concept; The main consideration in defining a pandemic is not the virulence and mortality of the virus, but the scope of the virus. WHO originally divided the influenza warning level into six levels, of which five to six levels were human-to-human transmission worldwide, and the highest level was influenza pandemic, which indicated that an influenza virus broke out at the community level in at least one country outside the origin of the epidemic and posed a global spread threat.

　　In an interview with the media in late February, Jasarevic, a spokesperson for WHO, said that at present, WHO no longer uses six-level classification to evaluate infectious diseases such as influenza, but has changed to four stages: intermittent phase, alert phase, pandemic phase and transition phase.

　　In that case, why did WHO still declare COVID-19 as the first "pandemic" coronavirus infectious disease?

　　Margaret Harris, a spokeswoman for WHO, once said, "If the epidemic trend in novel coronavirus meets the standards of previous pandemics, WHO may use ‘ in communication; Pandemic ’ The word ",and the current epidemic situation has met the epidemiological conditions that constitute a global pandemic. At the same time, Tedros Adhanom Ghebreyesus also gave the judgment basis at the regular press conference on March 11th: first, based on the current spread speed, scale and severity of the virus; second, there are still countries that have not paid enough attention to and failed to prevent and control the major epidemic.

　　The global epidemic situation is worrying. In the past two weeks, the number of confirmed cases in COVID-19 outside China has increased by 13 times, and the number of affected countries and regions has increased by 2 times; At present, there are more than 125,000 confirmed cases and more than 5,000 deaths in more than 120 countries and regions. In the next few weeks, it is expected that the number of confirmed cases, deaths and the number of affected countries and regions will further increase.

　　In addition to the epidemic itself, the current lack of prevention and control in some countries has made the international community more worried. Tedros Adhanom Ghebreyesus said on March 10th that the number of confirmed cases in COVID-19 in China has obviously decreased recently, the situation of China epidemic has been reversed, and the virus is retreating. WHO has repeatedly called on the international community to make full use of the "window of opportunity" won by China to curb the spread of the virus as soon as possible, but some countries have not grasped this window well.

　　The pandemic sounded the alarm.

　　According to WHO’s daily epidemic report, as of 10: 00 central European time (17: 00 Beijing time) on March 12, the number of confirmed cases in COVID-19 outside China increased by 6,703 compared with the previous day, reaching 44,067; The number of deaths increased by 310 compared with the previous day, reaching 1440.

　　The global epidemic situation is grim, and the alarm is "loud and clear". The cumulative number of confirmed cases in European countries exceeded 30,000, and confirmed cases occurred in 27 countries of the European Union, among which the number of Italian infected people exceeded 15,000, and the cumulative number of deaths exceeded 1,000. Italian Prime Minister Conte announced on the evening of March 9, local time: starting from March 10, Italy will implement a nationwide city closure ban, and asked all commercial activities in Italy to stop except pharmacies and supermarkets that supply daily necessities. The number of infected people in France, Spain and Germany has also risen rapidly. As of March 12, the total number of confirmed cases in the three countries has exceeded 8,000.

　　"No EU country has responded to the Commission’s appeal. This does not bode well for European unity. " On March 10th, Mauricio Massari, Italian ambassador to the EU, published a signed article criticizing the EU and its member States for their slow assistance. "The Covid-19 crisis is not just a matter for a certain country, it is a ‘ European crisis ’ 。”

　　After it was revealed by the media last week that German customs intercepted a batch of masks in Switzerland, Germany once again seized a batch of gloves that should have been shipped to Switzerland this week. The situation that the EU member states are fighting each other will undoubtedly increase the difficulty of fighting the epidemic. On the evening of March 10th, local time, the heads of state of EU member states held a video conference to reflect on the current situation of ineffective response to the epidemic and discuss the next steps, and identified four urgent tasks, including limiting the spread of the virus and ensuring the supply of medical equipment, and set up an investment fund with a total amount of 25 billion euros to fight the epidemic.

　　In the United States, located on the other side of the Atlantic, the epidemic situation is also not optimistic. On March 12th, the three major stock indexes of new york stock market plunged at the opening of the day, with a drop of more than 7%. The plunge caused the US stock market to trigger the fuse mechanism again and suspend trading for 15 minutes. The soaring number of confirmed cases and the "avalanche" in the capital market are disintegrating the previous optimism in the United States.

　　On March 11, US President Trump delivered a national speech, announcing the US-Europe travel ban and canceling the campaign to be held in Colorado and Nevada. At the same time, the panic and dissatisfaction in American society are growing day by day, and the criticism of the government’s inaction in dealing with the epidemic is one after another. Robert redfield, director of the US Centers for Disease Control and Prevention, said at a congressional hearing on March 10th that some parts of the United States have missed the window of opportunity to contain the epidemic. When asked by Congressman Harley Rhoda that "some people in the United States may have died of flu on the surface, but in fact they may have died in COVID-19", redfield confirmed the above situation for the first time.

　　The epidemic situation in the Middle East continues to spread. More than 10,000 cases have been diagnosed in Iran, the "hardest hit area", and many political figures have been recruited one after another, including two vice presidents. On March 11th, the epidemic situation in Qatar, which faces Iran across the sea, took a turn for the worse, announcing a sudden increase of 238 confirmed cases in a single day, increasing the number of confirmed cases from more than 20 to 263, making it the country with the largest number of confirmed cases in the Middle East except Iran. The number of new cases in South Korea and Japan began to decline, and the prevention and control measures have achieved initial results, but they have not been completely contained. According to the report of the Central Epidemic Prevention Countermeasures Headquarters of South Korea, as of 0: 00 local time on March 13th, South Korea has added 110 confirmed cases in the past 24 hours, with a total of 7979 confirmed cases. As of 10: 30 local time on March 13th, the number of confirmed cases in COVID-19 in Japan has increased to 690, and there are 697 confirmed cases on the cruise ship "Diamond Princess" docked in Yokohama, Japan.

　　This time, COVID-19 is the first coronavirus infectious disease known as pandemic in history. In 1965, British scientist Terry discovered coronavirus in the experiment of 20,000 volunteers voluntarily catching cold, and this virus is the chief culprit of a series of infectious diseases such as influenza. At present, seven kinds of pathogenic coronaviruses have been found in human beings, including SARS in 2003, which was transmitted to humans by the atypical pneumonia virus carried by bats through the intermediate host civet cats; In 2012, the Middle East Respiratory Syndrome (MERS) coronavirus was hosted by camels, and it was brought back to South Korea by a Korean after the outbreak in the Middle East, causing large-scale spread. At the end of 2019, the coronavirus once again came to the fore.

　　However, while the world is concentrating on fighting the COVID-19 epidemic, some countries are still neglecting to respond, and even busy "throwing the pot" to blame, attacking and discrediting, failing to make effective use of precious window time, which is also one of the reasons why the global epidemic has become more severe. Faced with the virus threat full of unknowns and changes, Tedros Adhanom Ghebreyesus has repeatedly stressed that all countries "need facts, not fears", "need science, not rumors" and "need unity, not stigma".

　　How does the world respond?

　　"People have never paid so much attention to a word (pandemic). Let me give you some more important and feasible words: prevention, preparedness, public health, political leadership, and most importantly, people. " WHO said that calling this epidemic a pandemic will not change what WHO is doing or what countries should do.

　　WHO summarizes the overall strategy that countries must adopt to prevent infection, save lives and minimize the impact into four main points: preparation, response at any time, detection, protection and treatment, reduction of transmission, and innovation and learning. According to the "Prevention and Response to Pandemic Influenza" previously published by WHO, if the epidemic enters the pandemic stage, WHO and governments should take a series of countermeasures, including strengthening cooperation between national health institutions and international organizations, sharing information, providing humanitarian assistance to countries with insufficient medical resources, accelerating vaccine research and development and approval of antiviral drugs, taking measures to reduce or suspend activities that cause public gathering, and issuing travel warnings.

　　Describing COVID-19 epidemic with pandemic does not mean that the epidemic is out of control. On the contrary, thanks to strict and proven measures taken by some countries, including China, WHO says that countries can not only change the course of COVID-19 pandemic, but it will be the first controllable pandemic in history.

　　"This epidemic has made us deeply realize that the world is a whole, and countries depend on each other and only sweep ‘ Snow in front of your house ’ It won’t work. " Professor Jin Canrong, deputy dean of the School of International Studies at Renmin University of China, said in an interview that the international community must jointly prevent and control the epidemic, strengthen mutual assistance and cooperation in scientific research, epidemic monitoring, information sharing and medical assistance, and build a community of destiny to fight the epidemic.

　　In this regard, China has put it into action. At 22: 31 local time on March 12th (at 5: 31 Beijing time on the 13th), a 9-member expert group formed by the National Health and Wellness Commission and the China Red Cross flew from Shanghai to fiumicino Airport in Rome with 31 tons of medical supplies, after more than 10 hours’ flight, to support the prevention and control of the epidemic in COVID-19. This is the third team of medical experts sent by China after supporting Iran and Iraq.

　　After the outbreak, China released information openly and transparently, took the initiative to share the virus gene sequence with other countries in time, and gained valuable time for the international community to fight the epidemic through strong prevention and control measures; When the epidemic situation showed a positive trend and the prevention and control measures achieved good results, China sent anti-epidemic expert groups to Iran, Iraq and Italy, and provided anti-epidemic materials such as masks, medicines and protective clothing to Japan and South Korea. The government of China has also donated 20 million US dollars to the World Health Organization to export much-needed medical materials and equipment to some countries, and local governments and non-governmental organizations have also lent a helping hand to other countries.

　　Countries take corresponding prevention and control measures according to their national conditions, and the "China experience" can help countries to take less detours. Bruce Aylward, the foreign leader of the China-WHO joint expert inspection team in COVID-19, said that China is currently the country with the most experience and achievements in dealing with the COVID-19 epidemic in the world; China’s anti-epidemic methods can be replicated. With China’s experience, other countries don’t have to start from scratch.

　　On March 12th, the National Health and Wellness Commission and the World Health Organization jointly held an international briefing on sharing the experience of preventing and treating China in COVID-19 by multi-site video link. Ma Xiaowei, director of National Health Commission, shared China’s anti-epidemic experience from eight aspects, saying that "China’s prevention and control strategies, methods, technologies, standards and cases have stood the actual test and are willing to share them with the international community to help maintain global health and safety". On the same day, in the First Affiliated Hospital of Guangzhou Medical University, Academician Zhong Nanshan and the intensive care team of the hospital had a multi-party video connection with experts from Harvard Medical School and intensive care in the United States to discuss cooperation on clinical research in COVID-19.

　　Eighty-five years ago, Hans Zinser, an American epidemiologist, warned in his classic book Mice, Lices and History: A New History of Human Destiny that no matter how safe and orderly modern civilized life seems, bacteria, protozoa and viruses always lurk in the shadows. As long as people let their guard down, they will attack.

　　There are 800 million viruses in every square meter of space on the earth. Whether in the past, present or future, it is the common goal of all mankind to recognize and defeat viruses. At present, the "patient zero" in COVID-19 has not been found, and there are still many unknowns about the origin, spread and evolution of Covid-19, which need to be answered by researchers from all over the world.

　　"The virus has no borders, and the unity and cooperation shown by people, medical personnel and researchers in various countries in the face of the epidemic shows that the concept of a community of human destiny has been deeply rooted in the hearts of the people." Pierre piccard, a professor at the University of Paris VIII, said.

　　Under the epidemic situation, all countries share the same fate, and only by watching and helping each other can we overcome the difficulties together. As the Supreme Leader General Secretary pointed out in his reply to Bill Gates: "I have always said that human beings are a community of destiny. Unity and cooperation are the most powerful weapons to overcome epidemics that affect the safety of people in all countries. "

　　The film Chinese Doctors made its first public release in Wuhan, the "City of Heroes" — — On July 4th, the film held a grand premiere in Wuhan Hongshan Auditorium, which was the first time that starring Zhang Hanyu watched the film on the big screen. He was nervous and uneasy before the screening, because Zhang Dingyu, the prototype he played and the former president of Jinyintan Hospital, was sitting next to him. After the movie, Dean Zhang Dingyu said "thank you" to Zhang Hanyu, which made "tough guy" Zhang Hanyu burst into tears instantly.

　　Chinese Doctors was released on July 9th, and its box office has exceeded 300 million. After The Captain, Zhang Hanyu once again played the role of people’s hero in Chinese Doctors. Zhang Hanyu was glad that he and Dean Zhang Dingyu had a fate: "We were both born in December 1963, and I was three days older than him. During the epidemic, I saw the deeds of Dean Zhang Dingyu and was moved by him. As a result, the film actually found me to play him, which is really a great honor. "

　　preparatory work/be about to work

　　I went to Jinyintan Hospital the next day.

　　In order to shape Dean Zhang Dingyu, Zhang Hanyu has done a lot of preparatory work. The first thing is to observe the work and life of Dean Zhang. When Zhang Dingyu came to Beijing for a meeting, Zhang Hanyu met the Dean and had an intuitive initial impression. Chinese Doctors was turned on on October 1, 2020, and Zhang Hanyu went to Wuhan Jinyintan Hospital the next day and lived with Dean Zhang Dingyu for several days. "Jinyintan Hospital is an infectious disease hospital. We will go to wards such as AIDS and tuberculosis with Dean Zhang Dingyu. Dean Zhang walked a lot of wards from 9: 00 a.m. to 12: 00 a.m. that day, and his work was very meticulous, which reflected some work that a practical dean should do, and I captured it, which played a great role in my later role. "

　　Dean Zhang is suffering from frostbite. However, Zhang Hanyu said that he deliberately took it back during the performance, without too much emphasis on the inconvenience of his legs: "I think it’s enough to catch a general state of him, and there is no need to enlarge it. Dean Zhang is a very strong man. I have been in contact with him for a few days, and I feel that he has the personality of Wuhan people and is very straightforward. Although his legs are inconvenient and he knows that he has gradual freezing, he is still optimistic and upward. He wants to do a good job in Jinyintan Hospital, and he wants to take people from this hospital with him. He is a real tough guy, a dean with a tough appearance and a strong heart. "

　　True reduction

　　Scene 1:1 Building

　　Professional medical workers give guidance.

　　Since its release, Chinese Doctors has been recognized by the medical staff who participated in the fight against the epidemic, and praised the true restoration and details of the film. Ran Xiao, the film consultant and deputy director of the Department of Emergency and Critical Care Medicine of tongji hospital Sino-French New Town affiliated to Tongji Medical College of Huazhong University of Science and Technology, who has personally fought against the COVID-19 epidemic, also praised the film for contributing to a "textbook-level medical drama".

　　Zhang Hanyu said that truth is the goal pursued by the master, and all the scenes in the film, such as ICU ward, hospital corridor and hall, were built in strict accordance with the hospital standard of 1:1. All medical equipment such as ventilators and defibrillators are real. "We have dozens of professional medical workers to guide and grasp the professionalism of medical care. This is a very professional film and can’t be fooled, so the requirements in this respect are relatively high. "

　　Compared with other actors who wear protective clothing all day, Zhang Hanyu said that he doesn’t wear much, because the dean has to be busy with things outside. "I have worn it several times, and the time is not particularly long, sometimes half a day. As long as you wear it for half an hour or an hour, your face will be covered with marks. I thought, it is really not easy for these real doctors and nurses to wear them for seven or eight hours a day. "

　　Role reproduction

　　Not in front of Dean Zhang Dingyu, make a fool of oneself.

　　Zhang Hanyu said that Chinese Doctors is a realistic film with Dean Zhang Dingyu beside him. When filming in Jinyintan Hospital, the dean came to visit our class. If you are not real in it, and what you said is not what Dean Zhang would say, it would be too make a fool of oneself and embarrassing. "So, the lines are basically not memorized, and many of them are added temporarily by me. Grasp the basic speaking speed of the resident, so I feel closer to the dean. "

　　Zhang Hanyu thinks that it is very important for directors, screenwriters and actors to "believe" whether a role is successful or not. "You have to believe 100%. If you are skeptical, you don’t believe in it at all, or you don’t seem to care about it, then you can’t write the play, you can’t play it well, and you can’t shoot it well, that’s for sure."

　　What makes Zhang Hanyu passionate about performing is that he was moved by the story of Dean Zhang Dingyu before he took over the performance. "I am particularly moved, especially convinced, and I can understand the feelings of Dean Zhang Dingyu as a patient with gradual freezing. He is eager to do more things in the limited time that he can live like a normal person, and he really fulfills this. He is actually the dean of a very ordinary small hospital. He is an ordinary person who can no longer be ordinary. But what he does is not a slogan. He is fulfilling the duties that a communist party member should perform and a responsible dean. "

　　Take the initiative to play in Chinese Doctors’s protective clothing is a battle suit.

　　Yolanda said: "How to play a play that only shows the eyes?"

　　In the movie Chinese Doctors being shown, Yolanda’s performance is quite recognized. She seems to be playing a female general, merciful and firm, caring for a pure land and fighting death. And Yolanda also said that when she played Wen Ting, director of the Department of Critical Care Medicine, it was as if she was on the battlefield, and protective clothing was her battle suit. When she put it on, she could quickly enter the state.

　　Before seeing Chinese Doctors’s script, Yolanda decided to star in this film. "I think this is a play that can’t be rejected. Its value exceeds the film itself, so I took the initiative to fight."

　　After filming this film, Yolanda was deeply touched. She felt that the medical staff’s rescue of the wounded and dying in reality required both high-difficulty professionalism and strong inner belief. As an actor, she could only try her best to approach this realm, but she could not reach it. Therefore, what she wants to say most after filming this play is: "Medical workers are really great."

　　The characters represented the backbone of the whole medical field.

　　Yolanda thinks that Wen Ting, director of the Department of Critical Care Medicine, represents the backbone of the whole medical field. "They have psychological qualities that ordinary people don’t have. This is what I have always wanted to experience in the whole film shooting, and I feel that it is far from perfect. They have the calmness and calmness when they are in danger, and they have accumulated professional experience and judgment for many years. They don’t bring personal emotions to work, as long as they wear white coats, it is a professional state. In this movie, they occasionally have a little emotional expression, which is also very real. "

　　In order to ensure the professionalism of the film, the Chinese Doctors crew invited a number of medical consultants. When meeting them for the first time, Yolanda said that these doctors and nurses have a particularly firm strength and are particularly optimistic. "We asked them how they experienced it at that time, and their answer was particularly simple, saying ‘ I just carried it ’ . You believe in the power of professionalism, and then try your best to arrange and care for every patient you receive. At that time, you can’t think of anything else in your mind. This is professionalism. "

　　The more you invest, the more you admire the stability of medical staff.

　　Regarding the belief held by medical workers, Yolanda admits that he didn’t find it until the end of filming: "Chinese Doctors is probably the most uncertain work I have ever filmed, and every time I shoot a scene, I feel a little trance. The more you know about the feeling, the more you can feel that it is uncontrollable. Some medical drama shows that doctors can accurately grasp the patient’s condition and save lives, which will make you feel that the medical staff are very handsome. However, in the process of filming this play, I feel that every step they take is on thin ice, and their handsome appearance is a very professional presentation. I have been trying to get close to this state throughout the play, but it is too difficult. "

　　Yolanda revealed, "The epidemic situation is a completely sudden situation for most medical staff. Every operation they face, every patient, is calm after inner chaos. "

　　Yolanda tried to find a sense of stability in the uncontrollable panic, and the more she devoted herself to it, the more she admired the stability of medical staff. "A mature medical staff, after more than ten years or decades of professional study and years of clinical experience, really can’t be mastered by an actor in a few months or six months. From The Captain to Chinese Doctors, my feeling is that you will feel that every profession is sacred and it is difficult to enter in a short time. It takes others to spend most of his life to achieve his achievements and position in this profession, and it takes a long time to accumulate. Therefore, now I am awed when I go anywhere to see people from different professions. This may be a particularly rare experience as an actor. "

　　Protective clothing is the "channel" for entering the show.

　　Yolanda spent a lot of time wearing protective clothing in the film. She said that she didn’t count how long she wore it every day. "Every day, she put it on when shooting, and she can’t take it off during the break because she has to wait. Sometimes I don’t want to change clothes when I am at rest, because it is comfortable to change clothes. If you feel comfortable, you may feel wrong, so you will continue to wear it. "

　　For Yolanda, protective clothing is the "channel" for her to enter the play. When she wears it, she will have the state of the play: "I don’t feel anything, because it’s like a war. That’s why I feel like I’m close to a real doctor every time I shoot a surgical scene. Because it’s like going to war in a shirt. We are the same when shooting, often with a long lens. "

　　When she entered that state, Yolanda said that she couldn’t feel fatigue or other emotions. There was something wrong with the ligament of Yolanda’s leg itself. She didn’t feel pain at all when filming, but she felt better. However, after filming one morning and taking an hour off, the pain came back. So, Yolanda felt that doctors at that time were the same. They wouldn’t have time and energy to pay attention to themselves, and the fatigue seemed to disappear.

　　She revealed: "There are really doctors who haven’t closed their eyes for 36 hours, that is, one case after another. What kind of physical strength and energy do you think it needs?" Therefore, if you wear protective clothing for 8 hours, you will certainly feel tired, so the director shouted ‘ Stop ’ Sometimes, you will feel as if you might need a fulcrum to catch your breath. But say ‘ Come again ’ When shooting, I forgot it in an instant. I think it was the same when they went to save patients in clinic. There is a feeling of being desperate. "

　　Yolanda’s proficiency in wearing protective clothing was praised by everyone, but she said that she could not reach the professional level. "Their speed is fast, because when taking off protective clothing, you should avoid the contaminated surface and pay great attention to those details. We’re actually not that skilled. Moreover, our filming will not be as thorough as the real situation, because it is too troublesome. Every time we complete a step, we must do a hand disinfection. "

　　tell about

　　"Control your eyes, just hold your horses."

　　The actors in Chinese Doctors only show their eyes most of the time and can only use their eyes to convey their emotions. Other actors in the crew say that Yolanda is the least difficult because her eyes are all drama.

　　Yuan Quanxiao said that it may be an advantage for others to have big eyes, but in her own view, it is necessary to control more and control emotions. "Because in the profession of doctors, sometimes your personal emotions cannot be revealed too much. For me, this anti-control is actually a difficult problem. Control your eyes and let them try not to reveal their emotions. "

　　How to do it without revealing emotions? Yolanda said that his way is to always tell himself not to panic. "But it is impossible to panic, so I have been telling myself in this play: just hold your horses and don’t panic."

　　From the first day of joining the group, Yolanda let himself put aside all the so-called acting experience in the past, because Chinese Doctors told what really happened. "What we saw in the hospital was not performative. It doesn’t need you to be radiant anytime and anywhere, because the focus is not here. Especially in the epidemic, people may experience more anxiety, fatigue, despair and collapse caused by physical overdraft, and then rebuild their confidence. "

　　Yolanda thought the performance felt like a tree. "The surface of the tree is rough, which will make your hands wear out, but its roots are deep. Therefore, I feel that I don’t want to make up in details, and my hair can’t be too neat, because Director Wen Ting has no time, and her energy is all about saving people. "

　　Always wearing a mask, with a lot of marks on his face, wearing protective clothing for a long time, and sometimes taking an operation and getting soaked, this state makes Yolanda feel that he is entering the role: "Compared with the medical staff who really fight the epidemic, you certainly can’t reach their state, but you also seem to feel that when you are exhausted, you seem to be a little closer to them. In this play, any sense of comfort does not match the role. " This edition/reporter Xiao Yang co-ordinates/Man Yi

　　Xinhua News Agency, Chengdu, August 3 rd, in Chengdu in summer, the Universiade flame is blazing, and a collision passion between youth and dreams is staged — —

　　On the field, young athletes struggled hard and wrote a wonderful chapter of challenging and surpassing themselves; Outside the stadium, young volunteers and staff members made silent dedication and escorted the Universiade with careful service.

　　If young people around the world have ideals and responsibilities, mankind will have a future, and the lofty cause of peace and development will have hope. At the halfway point of the Chengdu Universiade, we saw young people from all over the world interpreting their high-spirited spirit of struggle with sweat and blooming in the beautiful Rongcheng.

　　On August 2nd, the contestants competed in the men’s decathlon of track and field events of the 31st Summer Universiade in Chengdu. Xinhua News Agency reporter Jia Haocheng photo

　　Youth vitality

　　On the first day of the opening ceremony, Cao Maoyuan punched like a strong wind and walked like a meteor in the cheers of the home audience, and won the first gold medal of the Chengdu Universiade for the China delegation with a set of flowing Nanquan routines.

　　This young man who came out of a small town in Sichuan, with his constant love and persistence for more than 20 years, realized his dream of "letting more people see the charm of Chinese martial arts through the Universiade stage".

　　Chengdu Universiade is not only a venue for college athletes to sweat and strive for the first place, but also a stage to inspire their style and pursue their dreams.

　　In the swimming arena, Starlight Glimmer, the world champion such as Zhang Yufei and Qin Haiyang, and Peng Huidi, a hearing-impaired swimmer from Central South University, also sparkled. The 7-gold winner of the National Paralympic Games was warmly encouraged by the audience. Although she failed to advance in the women’s 400-meter individual medley preliminaries, she still completed a self-transcendence. "The Universiade is a world-class competition, and I am certainly excited. Like a dream! "

　　On August 2nd, Zhang Yufei was in the final. On the same day, in the women’s 50m butterfly final of the 31st Summer Universiade held in Chengdu, China’s Zhang Yufei won the championship with a time of 25.20 seconds. Xinhua News Agency reporter Chen Zeguo photo

　　In tennis, a ups and downs game is impressive. Padilla, a Colombian girl, made more than 10 double faults in the first set of the first round of the women’s singles, but then she adjusted her state and finally defeated her opponent to advance. Inexperienced but energetic, ups and downs but tenacious, Padilla showed the beauty of tennis and explained the infinite charm of youth.

　　Young people gathered in the Universiade, surging with youthful and high-spirited strength, leaving a strong impression on their youth.

　　Du Meiyu, a male compound bow player who is still in his senior year, is called "Dr. Du" by his teammates because he has obtained the qualification of intelligent construction direction from Tongji University School of Civil Engineering. Du Meiyu, together with his teammates, won the first men’s team championship of compound bow for the China Archery Team in the history of the Universiade. In his view, learning and archery are interlinked, "both aim at a goal and then make efforts to achieve it".

　　On July 30th, China players Chen Yansong, Du Meiyu and Wang Shikun (from left to right) were at the award ceremony. On the same day, in the men’s compound bow team gold medal match of the 31st Summer Universiade held in Chengdu, China defeated the French team with 231 rings: 224 rings and won the championship. Xinhua News Agency reporter Zhang Long photo

　　Laughter and tears are all youth. Lin Yaqian, the champion of the women’s 25m pistol team, shed happy tears. "I didn’t expect to hear the birthday song on the podium today. The gold medal is the best birthday present for myself!" Xia Yuyu, who won the women’s 10,000-meter gold medal, shed tears of farewell. "This is my last Universiade, and this gold medal has drawn a satisfactory full stop for my trip to the Universiade."

　　"I firmly believe that every generation of young people has its own glory." Wu Yanni, a China women’s 100-meter hurdler, said, "We should leave our mark on the Universiade with excellent performance and better bloom in youth."

　　Youth dedication

　　Provide guiding services for participating athletes and introduce local customs to visitors … … For some time, Hou Shuai, a young volunteer from China Construction Third Bureau and First Company, has been working hard in his post to contribute to the Chengdu Universiade.

　　"I am deeply involved in the volunteer service of the Universiade at my doorstep. I really feel the vitality and passion brought by the Universiade, and I understand the significance and value of practicing the spirit of volunteer service and showing the good face of China volunteers." Hou Shuai said.

　　The success of an event is inseparable from the hard work of volunteers and staff. At the Chengdu Universiade, young volunteers and staff can be seen everywhere, and their meticulous and thoughtful services add luster to the success of the event.

　　On July 15th, volunteers worked in a volunteer service station of Chengdu Universiade. Xinhua News Agency reporter Damon photo

　　In the stadium, the staff is responsible for the operation of the venue to ensure that each event can be presented perfectly.

　　In the volleyball center of Sichuan Jiaotong Vocational and Technical College, Yu Yuanfeng, the manager of the center operation team, and his colleagues have to repeatedly debug the details of the venue with FISU technical officials before each game. "From the humidity and temperature of the stadium, the medical services of athletes, to playing the soundtrack and guiding the audience to refuel, we have repeatedly polished them so that athletes and spectators can have the best experience." Yu Yuanfeng said.

　　Outside the stadium, the development of various public service guarantees provides important support for the promotion of the event.

　　The travel of athletes and spectators is an important part of the smooth running of the event. Yin Xin, deputy head of the Transportation Dispatching Center of the Universiade Organizing Committee, said: "With the beginning of the second half of the Universiade, the number of popular events has gradually increased, and the demand for transportation security services has gradually reached its peak. We will further increase vehicle security to ensure smooth operation of the events."

　　The reporter learned that a large number of urban volunteer service stations have been set up around the Universiade venues, along the games, in parks, greenways, transportation hubs, business district attractions and other areas with heavy traffic, and volunteer service teams have been deployed, focusing on urban publicity, event promotion and convenience services.

　　"Participating in voluntary service has given me a deeper understanding of mutual assistance, dedication and friendship. We will help the competition through a more refined attitude and will continue to bring this spirit back to work in the future. " Feng Kai, a volunteer of Chengdu Universiade, said.

　　Youth friendship

　　Hua Xu Yin, Feng Qiu Huang and Zhuang Zhou Meng Die … … With the plucking of fingers, beautiful notes "flow" from the strings. On August 1st, the special concert of "Great Voices and Sounds" Guqin was staged in the Art Center of the Athletes’ Village of Chengdu Universiade, which showed the charm of China music that has been inherited for thousands of years to the fullest.

　　"I am very interested in the culture of China, dance, music, food … … This is the way people have found to express their emotions through thousands of years. " David Anthony Knoop, deputy head of the American college sports delegation at the scene, said.

　　On August 1st, the "Great Voices" Guqin Music Evening was held in the Grand Theater of Chengdu Universiade Village Art Center. Performers from Chengdu Guqin Culture Society and Ziyouya Orchestra brought wonderful performances to the audience. This activity is one of the series of "Be Together" themed parties held in the Universiade Village. Xinhua News Agency reporter Cai Xiangxin photo

　　Since its birth, the Universiade has been a grand gathering of youth, unity and friendship. At the Chengdu Universiade, young people from all over the world gathered together to enhance understanding and deepen friendship.

　　With the friends of the games, the college athletes show their friendship and unity.

　　After coming to Chengdu, Li Xinxin, a player from China, met Wu Peilin, a Chinese player from the United States. Coincidentally, in the women’s recurve bow individual competition, the two competed on the same stage, and finally Wu Peilin lost to her new friend.

　　"As long as I can do my best, I will be satisfied." Wu Peilin told reporters that when she and Li Xinxin drew arrows together in the competition, they also talked about their respective universities and hometowns. Outside the stadium, the two exchanged gifts and pinned their fond memories of this friendship.

　　With literature as the medium, young people from all over the world deeply feel the unique charm of Chinese civilization.

　　July 29th, "Youth in Time" & mdash; — The athletes’ get-together of the 31st Summer Universiade in Chengdu was held in the athletes’ village of Chengdu Universiade.

　　Dai Xiaoxiang, Yang Fuyi, Xiao Hewei, Liao Jun and Duan Meimei joined hands with singers from Ghana to sing "Panda City"; Zhou Huan and Ye Linna from Serbia sang "Gathering Heroes", presenting China’s martial arts style … … This party, which combines Chinese style, Bashu rhyme and international style, presents the dialogue and exchange between tradition and modernity, East and West in the form of folk music, dance drama and martial arts, showing cultural charm and youthful style.

　　Not long ago, the Education Committee of FISU issued the "Chengdu Declaration", calling on all countries in the world to base themselves on university sports, unite the world youth consensus, promote civilized exchanges and mutual learning, and create a better future for mankind.

　　Promote unity through sports and gather positive energy for the international community. Chengdu Universiade is witnessing that young friends from all over the world go to the Youth Covenant with the most full enthusiasm and excellent state, and compose the youth chapter together. (Reporter: Wang Peng, Tian Guangyu, He Leijing, Li Like, Chen Di)

　　　　　　 CCTV News:Now, almost every household has broadband. Broadband is idle when we are not at home. If someone told you that these flows can be realized by renting out profits, would you be moved? Some time ago, Mr. Liu, a citizen of Yichang, Hubei Province, was moved by this way of making money, and it turned out that it was a scam.

　　　　　　 Some time ago, Mr. Liu from Yichang, Hubei was introduced, saying that if you rent the idle broadband traffic at home, you can get high cash back, but only if you rent the port of an APP first. So Mr. Liu invested 20 thousand yuan first.

　　　　　　 Victim Mr. Liu: "The rent of a node is 400 yuan a month, and then it can generate 20 yuan a day, which is 600 yuan a month, and you can earn 200 yuan by investing 400 yuan. Twenty thousand dollars bought fifty mouths, and then the twenty thousand dollars returned thousands of dollars. "

　　　　　　 After seeing the profit, Mr. Liu added investment again, but this time the cash back was delayed. He felt cheated and went to the police station to call the police. After receiving the police, the police immediately launched an investigation and found that this was a typical investment fraud case.

　　　　　　 Yang Zhou, a policeman from Xiling District Bureau of Yichang Public Security Bureau: "In the process of fraud, they actually pay back the money to the victims of the previous investment in proportion on a regular basis as promised, but they are actually waiting for an opportunity, that is, once there is a victim who invests a large amount at one time, the fish is hooked, and they will no longer pay back."

　　　　　　 According to the clues provided by the victim, the police locked three suspects in Anyang, Henan Province and arrested them. At the scene, 22 mobile phones, 31 phone cards and 1 computer involved were seized, and 240,000 yuan was recovered.

　　　　　　 After investigation, three suspects forged a set of apps with realized traffic and posted advertisements through multiple channels to attract victims’ investment.

　　　　　　 Zhang Junrui, a policeman from Xiling District Branch of Yichang Public Security Bureau, said: "This kind of network port (fraud) case is relatively new, and the fooled groups are all over the country."

　　　　　　 At present, three suspects have been criminally detained, and the number of deceived people and the amount involved are being further processed.

　　CCTV News: Tissue paper and toilet paper, collectively referred to as household paper, are one of the just-needed products for living at home now. In fact, just 30 or 40 years ago, these professional household papers, especially tissue papers, were still high-end goods and rare goods in our lives. Of course, now that everyone has a good life, professional household paper has become a necessity of life, but a supervision and spot check by the relevant departments found that some household paper actually has a low level of hygiene.

　　Jiangsu Provincial Bureau of Quality Supervision recently conducted supervision and spot checks on tissue paper and toilet paper products. The results show that some tissue paper is produced with recycled raw materials, and some toilet paper is "unsanitary" and many other unqualified problems.

　　Li Xiaotong, inspector of Jiangsu Paper Printing Products Quality Inspection Station, said that there were 162 batches of samples of tissue paper and toilet paper in this supervision and spot check, including 99 batches sampled by production enterprises, 18 batches purchased by physical stores and 45 batches purchased by e-commerce platforms. All samples involved 112 brands of 101 production enterprises.

　　In this supervision and spot check, Jiangsu Quality Supervision Bureau entrusted Jiangsu Paper Printing Product Quality Inspection Station and Huai ‘an Quality Inspection Institute to conduct testing. Among the 162 batches of samples, there were 88 batches of tissue paper and 74 batches of toilet paper.

　　In the interview, the reporter noticed that in this supervision and spot check, the unqualified rate of tissue paper was much higher than that of toilet paper. Among the 35 batches of unqualified samples, 28 batches of tissue paper were used.

　　The content of tissue paper is a quantitative information that the manufacturer clearly shows consumers how many sheets of paper are contained in this package of tissue paper on the outer packaging of the enterprise. However, in this supervision and spot check, it was found that 13 batches of tissue paper were unqualified, which is what we usually call short weight and short weight. As you can see, there are 500 sheets of tissue paper labeled as Yiran brand in my hand, but after testing, there are only 132 sheets of tissue paper in this package, which is only about a quarter of the express value.

　　After testing, among 28 batches of unqualified tissue paper samples, there are 13 batches with insufficient internal capacity, which is the biggest problem found in this supervision and spot check.

　　Of the 13 batches of unqualified samples, 8 batches were sampled from production enterprises, including:Named "Meijiaxin" extraction embossed napkin produced by Nanjing Bairun Paper Co., Ltd.; Named as "Weiyi (Cocoa Elephant Series)" extraction paper towel produced by Nanjing Yuankuo Technology Industry Co., Ltd.; Known as "Yinsijie" natural bamboo pulp paper produced by Zhenjiang Minzhen Paper Co., Ltd.; Known as "Shunan" removable facial tissue produced by Zhenjiang Sunan Trading Co., Ltd.; Known as "Haoxiang" bamboo fiber tissue produced by Zhenjiang Haoxiang Paper Co., Ltd.; Known as "Qianfeng" handkerchief paper produced by Changzhou Yudi Paper Co., Ltd.; Named as "Jieshilian" removable facial tissue produced by Baofuda Sanitary Products Factory in Shang Hu Town, Changshu City; Known as Xuzhou Tianqiang Paper Co., Ltd. produced "Xuanzhu" removable facial tissue.

　　4 batches are purchased from physical stores, including nominal sentences."Merlot" extracted facial tissue produced by Rongshi Jingwang Paper Factory; Known as "Yiran" removable facial tissue produced by Jiangsu Yangzhou Yiran Paper Co., Ltd.; Named "Fang Yaxin" produced by Jinsheng Sanitary Paper Factory in Jiangning District, Nanjing, with 420 pieces of removable facial tissues in gold; Named "Yufeng" removable tissue paper produced by Nanjing Yufeng Paper Processing Factory.

　　1 batch purchased from e-commerce, nominallyExtractable facial tissue produced by Senli Paper Group Co., Ltd..

　　In addition to the lack of internal capacity, this test found that the second major problem of tissue paper is that manufacturers illegally use recycled fibers as raw materials.

　　According to the inspectors, the national standard for tissue paper stipulates that recycled fibers are not allowed, and native wood fibers or non-wood fibers must be used. The national standard of toilet paper allows the use of native wood fiber, non-wood fiber and waste paper fiber. Wood fiber refers to primary wood pulp, non-wood fiber includes rice straw, straw, bamboo and sugarcane pulp, and recycled fiber is waste paper pulp.

　　The inspector told the reporter that the color of tissue paper produced by primary wood pulp is white, while the color of tissue paper produced by recycled fiber is gray and dark. At the same time, there are usually residual ink spots on its surface.

　　After testing, it is called a sentence"Merlot" extracted facial tissue produced by Rongshi Jingwang Paper Factory; Named "Yufeng" extraction tissue paper produced by Nanjing Yufeng Paper Processing Factory; Named as "Jielian" removable tissue paper produced by Suzhou Weirou Paper Co., Ltd. in Jiangsu Province.All three batches of tissue paper samples were found to contain migrating fluorescent whitening agents, and their dust levels were also unqualified. Consumer use

　　Such a tissue paper wipes the mouth, and the mobile fluorescent whitening agent may be absorbed by the human body, causing hidden dangers to the health of consumers.

　　NominallyThe "Pinrui" luxury handkerchief paper produced by Chengdu Jinxiangcheng Paper Co., Ltd. is marked with product grades outside the national standard at will. At the same time, some samples, such as "Yinsijie" paper handkerchiefs produced by Zhenjiang Minzhen Paper Co., Ltd., have the phenomenon that manufacturers falsely mark product grades.

　　During the inspection of toilet paper in this supervision and spot check, it was found that the total number of bacterial colonies in 5 batches exceeded the standard, and the samples with the worst hygiene index exceeded the national standard by more than 4 times. According to the inspectors, the total number of bacterial colonies is unqualified, which means that the toilet paper is "unsanitary".

　　The unqualified samples of this index include: nominal"Friends of the Skin Wrinkled Toilet Paper" and "Jinbaide Advanced Wrinkled Toilet Paper" produced by Hongze Jinbaide Paper Co., Ltd.; Marked as "Nantong Haian Baihui Paper Factory", it is called "Shuang Dian Gao Jian Toilet Paper"; "Double Panda brand toilet paper" produced by Quzhou Double Panda Paper Co., Ltd.; Flat toilet paper produced by Shanghai Jiedu Paper Co., Ltd. Wait.

　　The test found that these five batches of samples with unqualified hygiene indicators were all flat-cut toilet paper produced from recycled raw materials.

The citizens filmed the snow scene in Beijing at Wanchun Pavilion in Jingshan.

The turret by the moat is very popular with photographers.

Yesterday morning, sanitation workers cleared snow in Baolong Road, Tongzhou Photo/Reporter Hei Jianjun

Photography wrapped in silver in Beihai Park/Reporter Wang Zhenlong

After the first snow, the children piled up snowmen under the porch. Photo/Reporter Wang Zhenlong

　　This year’s first winter snow arrived as scheduled, quietly covering the park with snow-white and crystal-clear quilts for the park that has not faded away in autumn. Beijing Youth Daily reporter learned from the Municipal Park Management Center that yesterday, a total of 300,000 tourists were invited to take photos, an increase of 50% compared with last weekend. In order to ensure the safety of the public’s viewing, park staff began to clean the park gate area and main sightseeing roads at 3 am, lay anti-skid mats, and remind tourists to pay attention to safety through park broadcasting.

　　Take pictures in the park

　　Jingshan is the hottest place to punch in online celebrity.

　　On November 30th, 11 municipal parks and China Garden Museum ushered in the peak after the early winter. Before dawn in the morning, the municipal parks welcomed many citizens, tourists and photographers who enjoyed the snow scene. Before 7 o’clock in the morning, the tourists waiting for the opening of the Summer Palace lined up, and the tourists who went to Jingshan Park to climb the snow scene gathered on Wanchun Pavilion early.

　　Wanshun Pavilion in Jingshan is the best place to photograph Beijing’s central axis. The first snow attracts a large number of photographers to overlook Beijing from Wanshun Pavilion in Jingshan. The north-south central axis is covered in silver, with snow-red walls and golden tiles, and with snowmen of different shapes, Jingshan has become the hottest punching place in online celebrity after the snow in Beijing.

　　Yesterday morning, the snow stopped in Xiangshan area. Compared with the rapid warming of the urban area, the unique microclimate of Xiangshan Park retained the scene of snow "like flowers". Until noon, the park was still made of powder and jade, attracting citizens and tourists to punch in the "Xishan Clear Snow".

　　The early flowering Chimonanthus praecox in the reclining Buddha Temple in Beijing Botanical Garden is equally fascinating. Many tourists said that they heard that the Chimonanthus praecox in the reclining Buddha Temple was blooming in the past two days, and it was snowing again, so they came to feel the "Xun Mei in the Snow". At present, Chimonanthus praecox in the reclining Buddha Temple belongs to the early flowering Chimonanthus praecox variety, and the flowering period can last from November to around the Spring Festival every year. There are also nearly 100 plants, such as Suxin Chimonanthus praecox and Qikou Chimonanthus praecox, which will bloom around the Spring Festival. The planting age of the ancient Chimonanthus praecox in front of the Tianwang Temple can be traced back to the Zhenguan period in the Tang Dynasty.

　　According to the relevant person in charge of the Municipal Park Management Center, the number of visitors to 11 parks and China Garden Museum reached 300,000 yesterday, up 50% from last weekend. Considering that the snowfall is the first snow in the winter of 2019, tourists are enthusiastic about enjoying the snow. Municipal park workers began to clean the park gate and main tour roads at 3 am, laying anti-skid mats at the gate and ramp, cleaning and wiping the ground and handrails of barrier-free facilities, reminding tourists to visit safely in time through park broadcasts, electronic screens and temporary signs, and keeping forest trails and snow scenes in various scenic spots for tourists to enjoy under the condition of ensuring safety.

　　Snow sweeping this winter, in addition to manual cleaning, the park also dispatched large snow sweepers and small machinery, and the landscaping department conducted uninterrupted inspections of the trees in the whole park in groups and batches to prevent freezing damage; Artificial snow removal shall be carried out for ancient trees, evergreen trees and bamboo forests, so as to prevent the trees from being bent and crushed by rain and snow overload.

　　As the temperature rises, the snow in the park is gradually melting, and the ground is slippery. The Municipal Park Management Center reminds citizens to pay attention to the safety of their feet and the information sent by the official Weibo in time.

　　Enter the palace to enjoy the snow

　　Passenger flow in the Forbidden City reached a peak of 80,000.

　　The first snow, which arrived as scheduled, made the Forbidden City a "online celebrity". The reporter of Beiqing Daily was informed that the passenger flow of the Palace Museum reached a peak of 80,000 on November 30.

　　Yesterday morning, there were crowds inside and outside the Red Wall of the Forbidden City. Tourists taking pictures are gathered in various squares in the palace, and snowmen are piled up in many places; By the moat outside the Shenwumen Gate of the Forbidden City, it has become the best place for photographers to shoot with the turret as the background.

　　In order to return to the "snow addiction", the fans of the Forbidden City are preparing for it overnight. Netizen FFFRao proudly introduced his successful ticket purchase strategy: I saw it snowing heavily last night, so I bought a ticket with my friends and got up early and rushed to the Forbidden City without stopping, just to miss the first snow in the Forbidden City! "Autumn is now in Peiping, and it is forbidden to meet with snow and purple", which is all caught up this year.

　　The photos of the snow scene in the Forbidden City were immediately screened in various circle of friends. Wang Erxiao, a netizen, summed up his message on the micro-Forbidden City: I got up at 5: 30 and went to the Forbidden City to see the snow. After waiting for several years, I finally fulfilled my long-cherished wish and ran around the Forbidden City twice. I was as happy as a child! I feel my leg is broken when I come back. I will go to the Forbidden City next time it snows.

　　Great wall scenic spot

　　Snow has little effect, so you can visit normally

　　On November 30, a citizen broke the news that when he arrived at the Shuiguan Great Wall in Yanqing, Beijing, he found that the scenic spot was not allowed to enter, and the staff said that it would take some time. In this regard, the reporter of Beiqing Daily learned that after the snow, for the safety of tourists, Shuiguan Great Wall took more than an hour to clear the snow, and it was possible to enter the tour normally around 12 o’clock.

　　The staff of Shuiguan Great Wall said that the opening time was delayed because some sections were steep and the snow had to be cleared for the safety of tourists. At the same time, the reporter of Beiqing Daily learned from the staff of Badaling Great Wall and Juyongguan Great Wall Scenic Area that they can all visit normally at present.

　　According to WeChat WeChat official account of Beijing Badaling Tourism Corporation, on the evening of November 29th, the first snow in the winter of 2019 arrived as scheduled, and for a time, the WeChat circle of friends was screened by this snow.

　　However, Badaling Tourism Corporation also said that while enjoying the beautiful snow scene, the snowfall also brought inconvenience to the residents, tourists and vehicles. In order to ensure safety, the Party Committee of Badaling Tourism Corporation made plans in advance, requiring all units to strictly abide by the principle of "snow is the command", and all departments, subsidiaries and scenic spots of the Corporation immediately organized staff to carry out snow sweeping and ice shoveling work.

　　After nearly three hours of shoveling and sweeping, the snow in the responsibility areas, tourist reception areas and scenic roads of all units has been thoroughly cleaned up. All the party member, cadres and employees of the company involved in this snow sweeping and shoveling ice totaled more than 300 people, creating a clean and safe holiday tourism environment for tourists.

　　New business opportunities

　　"Snow ghostwriting" is charged by the number of words.

　　After a short rise, it will melt off the assembly line with the snow.

　　The reporter of Beiqing Daily found that at the same time that the snow fell at the beginning of this winter, many sellers of online e-commerce platforms launched the service of "writing on the ground of the first snow in Beijing" or "building a snowman" on the evening of November 29. However, as the snow gradually melted, the reporter of Beiqing Daily found that by about 5 pm yesterday, many such services had been offline. "If you can’t sell them, it will affect my reputation." Some sellers said.

　　On the evening of November 29th, some online mall sellers launched the service of writing and making snowmen on the snow, and many merchants emphasized that it was "the first snow in Beijing".

　　A merchant said that writing on behalf of people and making snowmen on behalf of them are mainly aimed at southern buyers. Writing on behalf of people is generally charged according to the number of words. "5 yuan is less than 10 words, and 0.5 yuan is more than 10 words per word."

　　The seller said that the words written in the snow can be transmitted to the buyer through video or photos. "Buyers can choose to write their own greetings or the names of two couples. I can photograph the whole process and send it to the buyer." In response to how to ensure that the photographed snow writing scene is located in Beijing, the seller responded that the mobile phone photos taken will contain location information. If the buyer wants to take pictures of writing in the snow in the Forbidden City, Temple of Heaven and other famous scenic spots in Beijing, he needs to negotiate with the seller and determine the appropriate price to deal with it.

　　As for the snowman, the seller said that he set the pricing method according to the height of the snowman: "5 cm tall snowman 10 yuan money, 10 cm tall snowman 25 yuan money, this is mainly because the time cost of snowman is higher than writing."

　　The seller admitted that by noon on November 30, he had not received an order to write or make a snowman on the snow in Beijing. "Three or four people have consulted, but the real order has not yet been placed."

　　Another seller told the reporter of Beiqing Daily that before putting the business of writing on behalf of others into the online mall, he felt that it was very simple to write in the snow: "After someone really placed an order to buy the writing service, I found a snowy open space downstairs, and I found that writing was not so simple. Not only did I have to squat or kneel in the snow, but it was not as easy as I thought to write beautiful fonts smoothly with my fingers. It takes more than 10 minutes to write down 10 complete words. "

　　Besides, by noon yesterday, as the snow melted, there was less ground to write on. At about 1 pm that day, the seller went off the snow writing service urgently. "If anyone wants to make a reservation again, I will break my promise."

　　Text/Beijing Youth Daily reporter Wang Bin Dong Zhenjie Qu Chang Fu Yao yan wang

　　Photo courtesy of Xinhua News Agency (except signature)

　　"This is not a party, it is simply ‘ Advertising conference ’ There are several programs mixed in "The meaning of the host’s existence is to read advertisements" and "The Lantern Festival without advertisements is comfortable to watch" … … In order to welcome the Spring Festival and Lantern Festival, CCTV and David have launched large-scale parties. The reporter of "Rule of Law Daily" recently browsed social media and found that for some parties, the audience frequently "spits" and a large number of advertisements have become the main "slots".

　　It is worth noting that a large number of advertisements are implanted in some parties, which has become a common phenomenon in recent years. Many netizens said that some advertisements even ran through the party and were repeatedly mentioned by the host. Too many advertisements greatly affected the viewing experience. "Waiting for the live broadcast in front of the TV set, I finally waited for the party, but the ubiquitous advertisements made it difficult to concentrate on watching, and it was very jumping."

　　The reporter learned that from the perspective of the party producers, advertising is directly linked to sponsorship funds, which plays a vital role in program production and star invitation. But too many advertisements have become a "crowd-out" move for the audience. How to balance the relationship between them? Is excessive product placement suspected of violating laws and regulations? Should the number of advertisements be limited? With these questions, the reporter launched an investigation.

　　There are too many advertisements in the party.

　　Affect the audience’s viewing experience

　　"After the singer finished singing, he was taken by the host to a rest area on the side of the stage, where not only the products and logos of a certain brand were placed, but also the advertisements of the brand were scrolled at the bottom of the screen. The host and singer brought out the brand advertising words in the form of chat, and the whole process lasted for 5 minutes. I am blinded by the whole person. " Ms. Liu, who works in Chaoyang District, Beijing, still remembers the advertisement at a party during the Spring Festival this year. "It’s my favorite singer. I wanted to continue listening to him, but I was forced to watch a long ‘ Advertising performance ’ 。”

　　In recent years, the placement of advertisements in parties, variety shows and film and television dramas is too blunt and excessive, which has gradually become one of the problems reflected by the audience. In this year’s New Year’s Eve party of a satellite TV, the advertisement of a home brand is eye-catching. The brand name always appears in the lower right corner of the screen, and there are huge brand pictures on both sides of the main stage. When the camera zooms in, it almost occupies half of the screen, and the red background is particularly eye-catching in the dim scene. In the following time, the host and guests talked about the room decoration one by one, and the host even introduced the sofa and massage chair beside him. After 3 minutes of introduction, the next program was reported.

　　Mr. Zhang, a citizen of Tianjin who watched the party, said that it was even difficult for him to focus on the program being performed, and he remembered who the sponsor was after watching the whole party, which seriously affected the viewing effect.

　　The reporter observed many parties through playback and found that there were a lot of advertisements implanted in each party. From the host’s announcement to the stage layout to the performance, the advertisements provided by sponsors are everywhere, and there are various forms: there are brand logo； that occupy almost the whole background board; There are also ubiquitous brand animations; There is also a long advertisement for the audience during the program.

　　Most of the party advertisements are not "solo" of a single brand. In a series of programs at a party, two hosts sat on the sofa, and the table in front of them was filled with products provided by major sponsors, including drinks, mobile phones, alcohol and health care products. The desktop was piled up, and the camera gave these products close-ups many times, and the limelight was even better than that of the hosts.

　　Advertising is overwhelming and pervasive, which directly affects the audience’s viewing experience. "One second I was still enjoying the song, and the next second I seemed to switch to the shopping channel. I didn’t want to miss the next program, so I had to sit through this embarrassing ‘ Episode ’ 。” Netizen Xiao Qing said. Not long ago, while watching the party, she posted on the social platform: "It’s not just the stage background that advertises, but an advertisement will suddenly appear in the host’s announcement, sketch and program, and even the actor star will start introducing the product. I think I can’t wait to put the product directly in front of me."

　　Yu Chen, who lives in Nanjing, Jiangsu Province, bluntly said that the significance of some parties at present is more like making money, and the audience’s feelings are not taken into account. The more advertisements are added, the more money the organizers will earn. "This obviously goes against the original intention."

　　"Poor product placement is hard to accept, and most advertisements on the market are too ‘ Simple and rude ’ Some advertising words give people the feeling that street vendors are shouting ‘ Big sale ’ People just want to run. Product placement is not completely forbidden, but should not arouse the audience’s disgust, and it is best to be compatible with the program ‘ Get on the track ’ 。” Yu Chen said.

　　The advertising party will win both sides.

　　The audience called for regulation as soon as possible.

　　It is worth noting that not only major parties, but also many variety shows and film and television dramas have a large number of advertisements implanted. Then, why do all kinds of parties and variety shows become what the audience calls "advertising conferences" and "sponsor competitions"?

　　Ms. Zhang, who works in an advertising company in Beijing, told reporters that the placement of advertisements is compulsory to a certain extent. Taking film and television works as an example, all kinds of advertisements inserted by sponsors will appear together with film and television works, and viewers cannot directly skip and watch them without advertisements. It is for this reason that many businesses are willing to promote their products in the form of product placement, and evening parties, popular variety shows and TV dramas have become the most preferred.

　　Ms. Zhang said that if advertisers want to implant advertisements in audio-visual programs, they must pay the corresponding advertising fees to the photographers, which can greatly alleviate the cost pressure in the production stage. "Every broadcast after the release of film and television works means the exposure of advertising brands in front of the audience."

　　According to insiders in the industry, the cost of a New Year’s Eve party, the cost of inviting stars, and the remaining venue fees, publicity fees, lighting and other expenses are also very high. In the era of "traffic is king", the traffic brought by popular star artists to the party deserves a lot of capital investment, which leads to the situation that major producers "rob people". In order to ensure that famous artists are invited, producers have to raise the salaries of artists, and advertising sponsorship has become the most convenient and efficient channel to "fill the hole". The organizers of the party should attract as much investment and sponsorship as possible to ensure other expenses. Sponsors invest a lot of money, which will inevitably require as many advertisements as possible to enhance their exposure.

　　The "win-win" situation between the advertiser and the party has made the audience a "victim". The lengthy brand introduction and ubiquitous product placement have made many viewers call on the relevant departments to regulate the proliferation of product placement.

　　Zheng Ning, director of the Law Department of the School of Cultural Industry Management of China Communication University, believes that the cultural industry should achieve the unity of social benefits and economic benefits, and put social benefits in the first place. The cost of TV evening is high, which requires a lot of funds. Advertising sponsorship is the main source of funds, so it is reasonable to insert advertisements appropriately. However, if there are too many advertisements or unreasonable links, the audience experience will be seriously affected and the word-of-mouth will decline, which will reduce social benefits and ultimately affect long-term economic benefits.

　　Optimize the form of advertising content

　　Improve the law to respond to concerns

　　Judging from the legal provisions, is there a "cure" for the excessive product placement?

　　Yue Qiang, a senior partner of Beijing Hairun Tianrui Law Firm, said that at present, China’s laws do not prohibit or limit the number of advertisements published by TV stations. The advertising law and other relevant laws and regulations mainly focus on the content of advertisements, but do not explicitly limit the number, time and frequency of product placement.

　　"Any advertisement needs to comply with the provisions of the Advertising Law. If it is suspected of false propaganda and infringes on consumers’ right to know and choose, it needs to bear corresponding legal responsibilities. Therefore, TV stations should do a good job in advertising compliance when deciding to broadcast advertisements. " Zheng Ning said that TV advertising is one of the main advertising channels and an important way for TV stations to generate income. Promoting the healthy development of TV advertising can not only ensure the audience to watch programs smoothly, but also help to purify the market atmosphere and guide the benign development of the market. How to purify and improve the atmosphere has become an urgent problem to be solved.

　　To this end, Zheng Ning suggested that advertising is the economic lifeline of the development of the TV industry, and moderate advertising should be allowed, but broadcasters should be legal and compliant, constantly optimize the content and form of advertising, enhance the audience experience, and seek new profit models at the same time. The competent authorities should also supervise the legal compliance of advertising.

　　Yue Qiang believes that the current proliferation of product placement has become an important issue that the audience has strongly reflected and needs to be paid attention to. In the advertising law and other relevant laws and regulations, it should be stipulated in what way and in what proportion TV stations and film and television media groups should publish advertisements as advertisement publishers, so as to better protect the legitimate rights and interests of viewers. At the same time, optimize the content and form of advertisements and enrich the content of programs. "Only high-quality TV advertisements can make the audience like and remember, and it is not easy to produce resistance."

　　"The quality of TV advertisements put in by many businesses in China is low, which leads to the audience’s resistance. To this end, advertisers should seriously think about it, constantly communicate with advertising companies, and comprehensively consider the characteristics of products, the connotation of brands, the general situation of the market, and the form of broadcasting, so as to produce high-quality TV advertisements. " Yue Qiang said.

　　□ Our reporter Han Dandong

　　□ Intern of this newspaper Wang Yitian

1905 movie network news　On November 15th, the film’s chief producer, director and actors went to Qingdao, Shandong Province, and started the first roadshow in China. The King of Chinese was pleasantly surprised and parachuted into the scene. After 17 years, he reunited with Zhang Hanyu and Fan Wei and sent his blessing to the film. Everyone interacted happily, recalled the past cooperation together, and sang the theme song "Playing the beloved pipa again" at the end of the film. The atmosphere at the scene was very warm. Railway Hero will be released nationwide on November 19th.

Andy Lau appeared in Qingdao roadshow to support "Railway Hero"　

Hugging and singing "Playing the beloved pipa again" with Zhang Hanyu Fan Wei.　　

Andy Lau, Zhang Hanyu and Fan Wei once co-starred in movies. This time, Andy Lau sang the theme song "Playing the beloved pipa again" at the end of the movie "Railway Hero" starring Zhang Hanyu and Fan Wei, which realized the "cooperation" again after 17 years. Previously, the three people shouted through the video from a distance, which triggered a strong response from netizens on social platforms. Many people left messages expressing their hope to see their offline frames, and everyone’s wish was finally realized in the Qingdao roadshow of the movie "Railway Hero".

That night, Andy Lau made a handsome appearance in a suit. As soon as he took the stage, he embraced Zhang Hanyu and Fan Wei. The scene was warm. The plots of "world without thieves" and "Railway Hero" are all related to railways and trains, and the three of them also have a lot of feelings when they count the bits and pieces of the past that they met and got along with. Andy Lau said that he and Zhang Hanyu have been friends for many years, and they often meet each other. Zhang Hanyu explained that he always called Andy Lau "Huazai" because Huazai is always young. When hearing that Zhang Hanyu learned to drive a steam train during filming, Andy Lau laughed and said that he would like to experience it himself if he had the chance. Fan Wei restored the classic lines "IC, IP, IQ card, all tell me the password" in the dialogue with Andy Lau in world without thieves. In addition, Fan Wei also reproduced "Brother, let’s have a drink later" in Railway Hero in Shandong dialect, while Andy Lau responded according to the custom in Hong Kong and invited them to have tea in Cantonese. With the enthusiastic support of the audience, Andy Lau sang "Playing the Beloved Pipa again" with all the masters, which triggered a chorus of the audience. Andy Lau expressed his expectation for "Railway Hero", a work that stirs up blood and reproduces heroic spirit. He expressed his hope that more young people would go to the movies to inherit the spirit of Chinese created by the film, and also wished the film a big box office sale.

Vision Wei broke the news and received a personal message from Andy Lau.　

The audience gave Shandong green onions to wish the film box office "bullish"

As a Chinese superstar in the field of film and television songs for many years, Andy Lau has been loved by countless audiences and listeners. This year is also an important year for his 40th anniversary. In order to pay tribute to this "evergreen tree" in the entertainment industry, many masters have talked about their fate with him. Zhang Hanyu and Andy Lau have co-produced a number of films. Later in his debut, he said, "I grew up watching Andy’s works, and I will watch Andy’s films for another 30 years"; Fan Wei looks forward to "continuing cooperation" with Andy Lau; Wei Chen broke the news that he was lucky enough to get Andy Lau’s autograph, and he always remembered the phrase "To be a king, you should start from being a newcomer". He confided: "I hope to learn from Brother Hua all the time, make more good works and be a good artist." As a Cantonese, Ham impromptu sang "17 years old", praising Andy Lau as "a male god standing in the entertainment industry". Wang Zhonglei, Tan Kai and Moge Xiao also count the classic works such as "If there is love in heaven", which shows Andy Lau’s important influence in the performing arts industry.

The film "Railway Hero" takes history as the cornerstone, based on the anti-Japanese war deeds of the Lunan Railway Team of the 115th Division of the Eighth Route Army, and tells the story of the heroic "Railway Team" in Zaozhuang, Lincheng, fighting with the Japanese aggressors to defend their homeland to the death during the War of Resistance against Japanese Aggression period. This time, the film will hold the first stop of the roadshow in Qingdao, Shandong Province, which is of great significance. At the scene of the road show, Shandong audience also showed their greatest enthusiasm to support the main creation. Some people sent Shandong green onions to symbolize that the box office of the film was "bullish", and some people sent Jiaodong Bobo to hope that the film would "climb up step by step" and pin their best wishes on authentic local products. Director Yang Feng also announced that the film will be screened earlier than the whole country in Shandong Province on November 18th to pay tribute to Shandong heroes with all Shandong audiences.

　　"Title Party" refers to the behavior or people who deliberately attract netizens to click and watch with exaggerated and sensational article titles in the network. Many titles have nothing to do with the content or have little connection. The National Network Information Office, together with relevant departments, has carried out special actions of "headline party" such as rectifying titles and distorting the original intention of news, and formulated and issued the "Regulations on the Standardized Management of Internet News Information Titles (Provisional)".

　　Last week, a survey of 2005 respondents was conducted by the Social Investigation Center of China Youth Newspaper. It showed that 78.7% of the respondents had been cheated by the title party. Exaggerating facts (65.5%), taking things out of context (61.6%) and keeping suspense (49.1%) are the most common "title party" behaviors. 66.0% of the respondents bluntly said that the "headline party" would greatly reduce their recognition of the article and the possibility of forwarding it. 73.8% of the respondents believe that the media industry should abide by news ethics and prohibit deliberate speculation of public opinion "hot spots".

　　Among the respondents, 0.9% were born after 00, 21.2% after 90, 50.4% after 80, 19.8% after 70, 6.1% after 60 and 1.4% after 50.

　　80.5% of the respondents feel that there are many news about the "headline party"

　　Chen Siyu, a graduate student of Xiamen University, once ran a self-media WeChat official account. "On WeChat ‘ Subscription number ’ Page, each WeChat official account can only display the title of a dozen words at most. Whether you can attract users to click through these dozens of words will test the level of the proposed title. " She admits that in order to attract attention and increase the number of clicks, it takes a lot of thought to make a title every time. If it is right, it is an incisive "god title", and if it is wrong, it will become a "title party".

　　“‘ Title Party ’ It can be seen everywhere, and it is even more unusual in Weibo and WeChat. " Wu Xiaoyao, a college student in Henan Province, said, "With ‘ Don’t look at regret ’ ‘ Surprise the secret ’ ‘ The truth turned out to be … … ’ Titles of words such as ‘ are not uncommon, and every time you click in, you find & lsquo; Cheated ’ The ".

　　Wu Xiaoyao found that it is not only entertainment news, but also some current political news. "There was an expert who expounded a point of view on a current political issue, but this point of view has preconditions. Some websites directly take the expert’s opinion as the title, deliberately ignore the preconditions and fuzzy logic, and the result has caused controversy. "

　　In the survey, 78.7% of the respondents had been cheated by the title party. At the same time, 80.5% of the respondents believe that there are many "headline party" news.

　　Zhao Wen (a pseudonym) used to be an online media editor. She admitted that the reading volume of "headline party" articles was indeed significantly higher than other articles.

　　The behavior of "headline party" which exaggerates the facts (65.5%) and takes it out of context (61.6%) is the most common. In addition, there are also suspense (49.1%), stealing concepts (44.7%) and making things out of nothing (41.7%).

　　66.0% of the respondents said that the "headline party" would greatly reduce their recognition of the article and the possibility of forwarding.

　　Among the interviewees, 66.0% said that the "headline party" would greatly reduce their recognition of the article and the possibility of forwarding it, 13.6% would not, and 20.4% would consider it as appropriate.

　　In Zhao Wen’s view, the click-through rate and reading volume of articles are the life of network platform operators. "For online media, news is presented to readers in the form of headlines. There are many WeChat WeChat official account and news clients now. If the title is not attractive enough and the content is wonderful, it is difficult to have a high reading volume. "

　　Qiu Hongfeng, an associate professor at the School of Journalism and Communication, Xiamen University, pointed out that the "headline party" aims to catch the picky and fast-moving audience. "In the past, everyone’s daily contact with information was limited, and an evening paper could not be put down from beginning to end. At that time ‘ Title Party ’ There is no place for it. Now ‘ Title Party ’ What is discovered is often not the news value of the event itself, but the information points that can attract the attention of the audience in the news report, even very marginal information points, are enlarged to attract as many audiences as possible. "

　　Qiu Hongfeng believes that the most serious harm brought by the "headline party" is to dispel the social significance of serious news. Attracting attention in a way that caters to the original needs of the audience may dissolve the ability of the news media to set serious social issues for the public. He also said that some "headline parties" enhanced the controversy of news, "such as an ordinary traffic accident, by emphasizing the perpetrator in the title ‘ Rich second generation ’ The identity of, make it have ‘ Class conflict ’ Framework; Another example is a rape case, the past ‘ Gangster ’ The identification of the suspect is the suspect himself, which may now be highlighted in the title ‘ Cowardly husband ’ , even regard him as ‘ Gangster ’ And tortured. "

　　In the survey, 64.2% of the respondents think that the "headline party" is a marketing gimmick and grandstanding, 54.7% think that the "headline party" is an act of disrespecting readers, and 51.8% think that the "headline party" wastes readers’ reading time. In addition, respondents’ views on the "headline party" include: reducing the popularity of the platform (39.2%), encouraging impetuous and unhealthy trends (37.2%), increasing reading pleasure (13.9%) and the website’s understandable intention to increase traffic (9.0%).

　　73.8% of the respondents believe that the media industry should abide by news ethics and prohibit deliberate speculation on "hot spots" of public opinion.

　　"The title is the reporter’s editor’s in-depth understanding and high refinement of news value." Qiu Hongfeng was engaged in journalism in his early years. He recalled that at that time, the journalism industry was very serious and disciplined in the drafting of headlines, and paid more attention to the accuracy, literariness and artistry of headline words. "The pursuit of news value also prompted reporters to explore the conflict of the event itself." Today’s "title party", he thinks, is the product of information overload but attention scarcity in the network age.

　　In Chen Siyu’s view, the phenomenon of "title party" is also related to the homogeneous information environment. "For the self-media, most of them don’t have the ability to fight with professional media. Generally, after a hot spot appears, they write pushes and explain their opinions. At this time, in addition to spelling information increment and spelling speed, it is the title of the eye. " In addition, Chen Siyu believes that the loose control over online media and self-media, as well as the lack of professionalism and weak sense of social responsibility of practitioners are also important reasons.

　　Qiu Hongfeng suggested managing the "title party" from three aspects. "First of all, we should evaluate ‘ Title Party ’ The social impact, to determine which way is the need for reasonable norms. Secondly, the secondary treatment of the original title when the website reprints news can be used as a governance direction to regulate the reprinting behavior, such as requiring the original news title to be retained when reprinting. In addition, if the original news can be more substantially protected by copyright, then the traditional news media’s own network platforms may attract more views, and these news network platforms may be consistent with the traditional media in the taste and norms of titles. "

　　In order to improve the phenomenon of "headline party", 73.8% of the respondents believe that the media industry should abide by news ethics and prohibit deliberate speculation of public opinion "hot spots"; 62.5% of the respondents believe that media and websites with serious "title party" behavior should be punished; 47.0% of the respondents hope that netizens will refuse to open news that is too sensational and suspected of being a "headline party".