Leading the way, the Great Wall cross-country gun&the gun is on the market.

Transfer from: Xinmin. com

  On June 16th, the Guangdong-Hong Kong-Macao Greater Bay Area Auto Show kicked off. The innovative masterpieces of the Great Wall Gun-"Global Intelligent Luxury Off-road Pickup" 2023 off-road gun and "King of the Desert" 2023 gun were officially launched, and they continued to lead the off-road pickup track in China with championship strength.

  The 2023 off-road guns will be added without increasing the price. The official guide price of gasoline models is 169,800-179,800 yuan, and the official guide price of diesel models is 176,800-186,800 yuan. At the same time, thanks to the support and love of new and old users, the third anniversary of the launch of off-road guns, 23 limited editions of off-road guns were specially launched, with the first batch of 333 sets. The price of gasoline limited edition models was 199,800 yuan, and the price of diesel limited edition models was 206,800 yuan. Car buyers enjoy five major gifts: "financial gift, replacement gift, interconnection gift, service gift and recommendation gift", and 333 limited edition users also enjoy an outdoor camping gift package worth 3,000 yuan. The official guide price of the 2023 artillery is 182,800 yuan, and users can order it through the Great Wall Gun APP, and enjoy financial gifts and service gifts when buying a car.

  At the same time, Great Wall Gun’s first high-value pickup truck products, such as 6X6 co-creation model, Shanhai gun and 2023 passenger gun, were unveiled, and it was announced that it would join hands with China’s top desert cross-country players to set up a desert cross-country user base of Great Wall Gun to boost the pickup truck culture in China.

Strong rejuvenation of cross-country duo sets a new benchmark for the value of off-road pickup trucks in China.

  As the leading product of the Great Wall Gun in the off-road market, the 2023 off-road gun and the 2023 gun are condensed.The king of pickup trucks and the wisdom of the world are smarter, more luxurious, safer and more off-road, leading the category of off-road pickup trucks to jump upwards.

  As the first all-terrain mass-produced off-road pickup truck in China, the off-road gun is widely trusted by off-road players, ranking first in the sales of off-road pickup trucks in China. With the three hard-core strengths of "off-road, off-road heart and off-road fun", the 2023 off-road gun has become a professional partner of off-road enthusiasts.

  The new car breaks consumers’ prejudice and understanding of traditional pickup trucks with its domineering and tough appearance and luxurious technology interior. The interior adopts 12.3-inch Zhilian touch screen +7-inch color LCD instrument double suspension design, laser carving process luminous decorative board, which is bursting with science and technology. There are also 50 watts of wireless fast charging, heated and ventilated leather seats, leather steering wheel, automatic headlights, electric sunroof, Bluetooth keys and other leapfrog equipment, bringing a new luxury experience of passenger car class.

  The 2023 off-road gun is equipped with a 2.0T+8AT gold power combination; The original factory is equipped with hard-core equipment such as front and rear axle electronically controlled differential lock, K-MAN nitrogen cross-country shock absorber, Bailuchi KO2 all-terrain tire, winch, wading throat, front and rear iron competitive bars, etc. The domestic pickup truck pioneered the creeping mode and tank turning, which greatly reduced the difficulty of off-road and improved driving safety; Brand-new upgrade off-road side pedal, new transparent chassis, upgraded high-performance cooling system, and unique off-road thermal management system, so that off-road can do whatever you want.

  The new car comes standard with ESP body stabilization system; Equipped with high-order intelligent driving assistance, the functions cover ACC adaptive cruise, AEB active braking, collision warning, smart dodge, intelligent lane assistance, etc., and use technology to ensure safety; The whole car is equipped with 6 airbags, high-strength body, the first original factory standard 3mm thick chassis metal armor, and all-round armor protection to ensure users’ driving safety and care for every wonderful moment.

  The 2023 off-road gun provides six driving modes: 2H, 4H, 4L, snow, mud and sand. It has a unique off-road expert mode at the same level, allowing experienced players to enjoy pure off-road fun. A number of modified harnesses and switches are reserved, and the original factory has its own towing qualification and trailer anti-swing function to expand the wonderful and fun outdoor life.

  As the first personalized off-road modified product of "Cannonball Project", since the birth of artillery, climbing Mount Everest, wearing Yunnan and Tibet, and protecting scientific research have demonstrated the off-road spirit without fear of challenges with flexible and powerful strength, creating a legend of the charm of single-row off-road pickup trucks. At this year’s Alashan Desert Heroes’ Meeting, double artillery successfully challenged Bilutu Peak, which is known as the "Desert Everest". Only 1 minute and 35 seconds, a mirror to the end, glory to the top, showing extraordinary off-road strength.

  The 2023 artillery is strong and rejuvenated, and with all-round product competitiveness, it has become the "king of the desert" preferred by cool play, cross-country and competitive people. The performance of the engine is further improved, with the maximum power reaching 160kW and the peak torque reaching 380N·m, without fear of rough journey; The wheelbase of the whole vehicle is 2745mm, the golden ratio, the single-row structure, the cooperation with the Borgwarner part-time 4wd system, the super passability and the off-road capability are leading at the same level; In addition, the artillery has a number of fever-level off-road equipment, which is fully equipped by the original factory, saving the trouble of modifying and injuring the car in the later stage, so that users can enjoy the hearty feeling of climbing mountains and mountains.

  It is worth mentioning that 2023 off-road guns and 2023 guns have the most convenient pickup truck sales service network in China, with over 2,000 outlets and an average service radius of less than 50km, so they can enjoy fast and convenient service even in remote places.

Insist on category innovation, product diversification, high-energy pickup lineup amazing audience.

  At this auto show, Great Wall Gun not only brought new and upgraded off-road pickup products, but also brought many innovative masterpieces such as passenger leisure, fashion business, personalized co-creation and modification on the same stage to stage a pickup feast.

  Great Wall Gun 6X6 co-creation model is based on China’s first 6X6 super off-road platform newly launched by Great Wall Gun and Chaojing. The platform has three black technologies of "all terrain, super power and unlimited expansion", creating a brand-new category, breaking the situation that foreign capital dominates 6X6, and leading China’s hard-core cross-country to an advanced level. Thanks to the innovative technology of the platform, the Great Wall Gun 6X6 co-created model has strong all-terrain and all-scene off-road capability, and meets all the aspirations of pickup truck players for 6X6′ s tough travel mode with the hard-core strength of "creating new species, creating new life and creating new benchmarks".

  The large-scale high-performance luxury pickup truck Shanhai Gun has three extreme product strengths of "high performance, super luxury and super fun", which fills the blank of high-end luxury pickup trucks in China. With its unparalleled crossing ability, changeable refitting ability, outstanding towing ability and full-scene leisure adaptability, it has become the real king of outdoor.

  The 2023 passenger gun, positioned as "global intelligent luxury passenger pickup truck", is built on the world’s leading intelligent professional off-road tank platform, and has passed 76 kinds of global road and extreme environment tests such as "extremely cold, extremely hot and plateau", with the test mileage exceeding 6 million kilometers and leading the same level in technical performance. The new car strives to improve in terms of "intelligence, luxury, safety and comfort" and achieve a higher-value luxury experience.

  On the public day of the auto show, the 2023 commercial gun and King Kong gun AT models will also make a stunning appearance. The 2023 commercial guns positioned as "global intelligent luxury commercial pickups" have become the preferred business partners and intelligent assistants of business elites in the new era with five hard-core strengths of "super enjoyment of driving, super power, super safety, super load-bearing and super ingenuity".

  The "100,000-yuan automatic pickup truck" King Kong cannon is a new entrepreneurial equipment brought to the strugglers in the new era. It is deeply built from the dimensions of "hard core King Kong, King Kong quality, super King Kong and fashion King Kong" to help users have a good business and a better life.

Join hands with off-road players to create a user base to help China pickup culture jump.

  Great Wall Gun not only provides users with high-performance pickup products, but also deeply cultivates the ecological construction of users with the concept of comprehensive TO C service, plays with users, creates a life of sharing full-scene pickup trucks, and promotes the development of pickup culture in China.

  At this auto show, Great Wall Gun officially announced that it will join top desert cross-country players in China to set up three user bases in Wulanbuhe, Badain Jaran and Kumutage, enabling users to play desert cross-country and become a gathering place for desert cross-country enthusiasts all over the world.

  Five extreme desert cross-country players appeared at the Great Wall Gun booth as "Great Wall Gun Desert Cross-country-Shanhai Culture Co-creation Officer", sharing off-road stories, starting off-road journeys with users, and injecting the upward development of off-road pickup truck culture in China..

  As a pickup truck leader, the cumulative global sales of Great Wall pickup trucks exceeded 2 million, ranking first for 25 consecutive years. From January to May this year, the domestic terminal market share of Great Wall pickup trucks exceeded 50%. For every two pickup trucks sold in China, one is Great Wall. Great Wall Gun is the best-selling pickup truck brand in China, and it is the first high-end pickup truck brand to exceed 450,000 units. It has been listed in more than 50 countries on four continents.

  In the future, the Great Wall Gun will insist on category innovation and user co-creation, and ignite the pickup truck dream and off-road dream in everyone’s heart. It will also represent the pickup truck brand in China, make a decisive battle with the international mainstream brands in the global market, and make the China pickup truck popular all over the world.

  (Xinmin. com published this article for the purpose of transmitting automobile information, and does not represent the views of this website.)

What surprises will the four brands of Chery bring to Chengdu Auto Show?

  Chengdu International Automobile Exhibition 2023 will officially kick off on August 25th in West China International Expo City. As the most important international auto show in Southwest China, it has always been a stage for major auto brands to "show their muscles". As the representative of China’s own brand, Chery Group is also ready to go. Four brands, Chery, Xingtu, Jietu and iCAR, will jointly participate in the exhibition with more than 30 heavy models, showing strong brand upward potential.

  As of August 20th, Chery’s cumulative sales volume has exceeded 1 million vehicles this year, running out of the "acceleration" again, two months ahead of last year’s million sales volume. Chery Group has achieved "double growth" from the same period of last month under the background of "double decline" from the same period of last month, continuing the strong trend of sprinting sales to new highs for months since this year. What surprises will Chery bring us at this Chengdu Auto Show? Let’s take the lead and have a quick look!

What surprises will the four brands of Chery bring to Chengdu Auto Show? _fororder_image001

Chery Group landed at Chengdu Auto Show with four major brands.

  The ultimate price of oil and electricity is higher than that of the new Tiggo 7 PLUS.

  At this year’s auto show, Chery brand will bring its three major series and new energy heavy models to the show. In addition to the Tiggo 9, Arrizo 8 high-energy version and the newly-launched Exploration 06, the Tiggo 7 family will also welcome new models to market, and consolidate the new benchmark of A-class SUV value with its advanced scientific and technological strength. As the most successful model sequence of Chery brand, the Tiggo series quickly responds to iterations. At this auto show, two models, the Tiggo 7 PLUS Champion Edition and the Tiggo 7 New Energy Champion Edition, will be launched, with fuel+hybrid two-line force.

What surprises will the four brands of Chery bring to Chengdu Auto Show? _fororder_image002

Tiggo 8 New Energy Champion Edition+Tiggo 7 New Energy Champion Edition

  The Tiggo 7 New Energy Champion Edition, which will be listed at this Chengdu Auto Show, has three core advantages: super electric hybrid, super safety and super smart enjoyment. At the same time, it expands the vehicle lineup, and creates a super high price-to-performance ratio with the same-level leading electric hybrid technology, the same-level leading intelligent cockpit, the same-level super-high active and passive safety standards, and the only vehicle in the industry and the three-power lifetime warranty, which brings users more diversified new energy car purchase options. With the launch of the Chery Tiggo 8 New Energy Champion Edition and the Tiggo 7 New Energy Champion Edition, Chery Automobile will formally form a Chery hybrid Gemini layout consisting of the Tiggo 8 New Energy Champion Edition and the Tiggo 7 New Energy Champion Edition, covering the mainstream electric hybrid market within 150,000 in an all-round way, and satisfying users’ travel with a diversified vehicle lineup.

  The new generation of Tiggo 7 PLUS Champion Edition is positioned as "the value benchmark of 100,000-class SUV", which is specially designed for "Lohas Youth". It continues the "three highs" product gene with high value, high value and high safety of the Tiggo 7 PLUS model, and is equipped with the fourth-generation 1.5TGDI engine of Chery Kunpeng Power for the first time, and it has the only super start in its class, with an acceleration of 0-60km/h of only 3.8s and a fuel consumption of only 6.58L per 100 km. With the launch of the Champion Edition, the new generation of Tiggo 7 PLUS Champion Edition family will refresh the industry value benchmark with the brand-new "the strongest Kunpeng dual-power combination of the same class", further high price-performance ratio and richer product lineup, and become a must-have item for users to travel. Not only can it provide more choices for users to travel, but it will also help more young users to easily start a beautiful car life with Chery’s fourth-generation ACTECO engine and the ultra-high price-performance ratio of "increasing the quantity without increasing the price".

What surprises will the four brands of Chery bring to Chengdu Auto Show? _fororder_image003

A new generation of Tiggo 7 PLUS Champion Edition

  Leading high-end travel, Star Road, Eta Ursae Majoris Flying Fish Edition and Star Era ET to open "Super Comfort, New Experience"

  As the "spire" of Chery Pyramid, Xingtu is committed to bringing intelligent, luxurious and energetic high-end travel experience to the new middle class in the city. In 2023, Starway, which entered the era of 2.0, ran hard in an all-round way and accelerated the drawing of the future "445" product matrix blueprint. At the Chengdu Auto Show, the launch of Eta Ursae Majoris Flying Fish Edition and the launch of Star Era ET interior will be the two most important star attractions of Star Road booth. In addition, Star Era ES, which will be launched in the fourth quarter, as well as a new generation of moon-hunting, a new generation of Lingyun and wind-chasing PHEV, will all debut, and a super comfortable and new experience journey will soon set sail happily.

  Since its listing in February, Eta Ursae Majoris has launched a "luxury affirmative action" campaign in the 200,000-yuan SUV market with a user value twice the retail price. Among many highly competitive functions, Flying Fish Super Chassis accounts for 67% of car purchases, which has won unanimous praise from users. Eta Ursae Majoris Feiyu Edition will continue to decentralize this function, and at the same time, it will add a new powertrain equipped with 2.0T+ Aisin 8AT to carry out luxury equality to the end.

What surprises will the four brands of Chery bring to Chengdu Auto Show? _fororder_image004

Eta Ursae Majoris Flying Fish Edition

  As the first high-end electric SUV in Star Age, Star Age ET adheres to the aesthetic concept of "super comfortable home", takes "warmth, comfort, luxury and elegance" as the design theme, adopts indoor home design techniques, and creates a modern sense of luxury and luxury through the collision of lights, real wood and real aluminum. Create a super comfortable 6A healthy cockpit that leads the industry for users, and make the car a cockpit and a second home.

What surprises will the four brands of Chery bring to Chengdu Auto Show? _fororder_image005

Xingjiyuan ET

  Focus on the travel scene and shake it. Jietu travelers will start pre-sale

  Jietu Automobile focuses on the "Travel+"market segment, builds products with the concepts of scene, ecology and platform, and also builds a more perfect travel ecology and product matrix. It is understood that Jietu Automobile will open the pre-sale of Jietu travelers at Chengdu Auto Show. The pre-sale models include 1.5T and 2.0T power models. Jietu travelers adopt the design language of "the way of vertical and horizontal", showing the beauty of toughness. The posture of the whole vehicle is powerful, the suspended roof is equipped with luggage rack, and the generous black broken-line wheel arch and large-size rim are extremely off-road temperament. The small schoolbag at the tail is a classic design of off-road SUV. The rear taillights set vertically on both sides are wrapped in a black frame, and the shape of the rear bumper echoes the front face.

What surprises will the four brands of Chery bring to Chengdu Auto Show? _fororder_image006

Jietu traveler

  Of course, Jetway travelers are not only domineering in appearance, but also unambiguous in lining. The new car is equipped with the industry’s first XWD fully automatic intelligent four-wheel drive system, which brings very strong grip, high passability and ability to get out of trouble. With the empowerment of Borgwarner’s sixth-generation torque manager and intelligent differential lock, TA can win both urban roads and outdoor cross-country.

  Intellectual fun playmates make a stunning appearance in iCAR 03 and join hands with millions of users to "dare to be fun"

  Since the official release of "New Power" brand iCAR, Chery’s layout on the new energy track has been further accelerated, and at the same time, it has constantly challenged its own limits, innovated its marketing methods, and launched a number of user co-creation activities including appearance co-creation and i-VA virtual people, so as to establish a deeper emotional and value resonance with users and realize mutual two-way travel. At this auto show, iCAR will join hands with its vanguard iCAR 03 to make a stunning appearance, and the interior of the "intellectual playmate" SUV will usher in the first real car exposure! It is worth looking forward to that iCAR 03 will also join hands with a number of heavyweight big coffees to launch "iCAR 03′ s first China car crowdfunding early-adopter activity — — Millions of users and millions of kilometers long test ceremony, dare to play in the wild, specially for chasing new young people! There is also a mysterious modified car of "landing on Mars", which is worth finding out!

What surprises will the four brands of Chery bring to Chengdu Auto Show? _fororder_image007

iCAR 03

  At this Chengdu Auto Show, eQ7, which was popular before it went on the market, will also make a heavy debut. As the first home pure electric SUV built by China’s first aluminum-based lightweight platform, eQ7 was born for real travel scenes of home users, bringing a new definition of home pure electric SUV. At the same time, the familiar QQ ice cream, small ants and other models will also be renewed, Q moving Rongcheng.

  Enjoy Rongcheng intelligently and see the future! From August 25th to September 3rd, four brands, Chery, Xingtu, Jietu and iCAR, will bring more than 30 heavy-duty models to Chengdu West China International Expo City, and come to Hall 5, H501 Chery booth to experience brand-new models, explore pioneering technology, and have many interesting ways to play. (Photo: provided by Chery Automobile)

[Slow hands] Xiaomi flagship price cut! Xiaomi 14 mobile phone 4168 yuan package snapped up


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Xiaomi 14 5G mobile phone promotion is coming! The original price of this mobile phone is 4599 yuan, and now the activity price is only 4168 yuan, which is really a good price. If you are looking for a smart phone with high performance and high value, then Xiaomi 14 may be your best choice. First of all, let’s understand the basic configuration of Xiaomi 14. It has four colors of black, white, rock blue and snow mountain powder, which continues the Xiaomi 13 series. …

Tell the story of China with a documentary to make the image of China brighter.

In recent years, under the vigorous promotion of Publicity Department of the Communist Party of China and the State Administration of Radio and Television, documentaries reflecting the current progress in China have attracted increasing attention, and a multi-theme and three-dimensional documentary creation and dissemination pattern in China is taking shape.

Author: Zhang Yanli

Source: People’s Daily (abridged original)

Documentary creation and dissemination is an important part of strengthening international communication capacity building. For a long time, documentaries with authenticity as their essential features, because of their credibility, appeal and artistry, are easy to gain people’s understanding and recognition under different cultural backgrounds, and then become cultural and artistic carriers to tell the story of China well, spread the voice of China and show the true three-dimensional and comprehensive image of China.

 

In terms of subject matter, documentaries on natural science and technology, history and culture are favored in the international community. In recent years, under the vigorous promotion of Publicity Department of the Communist Party of China and the State Administration of Radio and Television, documentaries reflecting the current progress of China have attracted increasing attention, such as the theme of building a century-old party, building a well-off society in an all-round way, tackling poverty and fighting the epidemic. A multi-theme, three-dimensional China documentary creation and dissemination pattern is taking shape.

Pay attention to international expression, co-production and cooperation into common forms.

The international dissemination of documentaries includes two ways: promoting domestic documentaries to "go global" and strengthening international cooperation in co-broadcasting.

 

Since 2021, Publicity Department of the Communist Party of China and the State Administration of Radio and Television have jointly implemented the China Documentary Promotion and Support Project, which supports and rewards outstanding domestic documentaries that have achieved good international communication effects every quarter, accelerates the "going out" of domestic documentaries, tells the story of China to the world, spreads Chinese culture well, and shows a true, three-dimensional and comprehensive China.

At present, some excellent domestic documentaries have brought international communication into their field of vision from the beginning of their creation. Qinghai Our National Park, which is directed by the State Administration of Radio and Television and focuses on the protection and construction of the first batch of national parks, pays attention to international expression. The documentary is broadcast on the international mainstream media platform and won the prize in the international documentary festival.

A series of documentaries "Remember Homesickness" organized by CCTV Chinese International Channel of the Central Radio and Television General Station launched an international edition, which refined the elements of Chinese excellent traditional culture and launched a new exploration of perceiving Chinese culture.

With the continuous updating of the concept of documentary international communication, appropriate international expressions have been used more effectively, and co-production and cooperative communication between China and foreign countries have become a common form of documentary "going out". The number of works created by this way of cooperation is increasing, the themes are increasingly rich, and the partners are increasingly diverse.

 

Producer of the State Council Information Office, the documentary "On Rice, Oil and Salt" about realizing a well-off society in an all-round way is broadcast simultaneously by domestic and foreign mainstream media platforms and market-oriented new media organizations by adopting the co-production and cooperative communication mechanism.

The documentary "The Great Poet Du Fu" filmed by CCTV in cooperation with the British media tells the story of China’s Tang Dynasty poet Du Fu. The whole film is told by British historians in the process of pursuing Du Fu’s life footprint, and Du Fu is compared with Shakespeare and Dante, which are familiar to western audiences, so that foreign audiences can understand the story of Du Fu, a poet in China.

Through the cooperation between China and foreign countries, the story is told from the audience’s perspective, the contextual barriers are broken, and the common empathy points are found, which makes the story easier to understand and accept, and the works are easy to obtain better communication effects.

Pay attention to effect orientation, realize quality and efficiency improvement by internal and external linkage

After the normalization of co-production and cooperative communication between China and foreign countries, there are higher and higher requirements for further improving the ability level of cooperative communication, strengthening the effect orientation of cooperation, and continuously enhancing and optimizing the effectiveness of domestic and international communication of China documentaries.

 

The second season of the documentary "From Chang ‘an to Rome", which was planned by the Central Radio and Television General Station and co-produced by China and Italy, uses the parallel perspective of "A Tale of Two Cities" and short video to tell the story of past lives, two ancient capitals, blending and learning from different civilizations in a simple way, which is an example of cooperative communication of national TV media platforms. Directed by Publicity Department of the Communist Party of China Foreign Promotion Bureau, the documentary "Return to the City of Thorn" takes the Oriental Travel Notes "The City of Light" written by Jacob D ‘Ancona as the lead, decoding the oriental color and influence of China’s marine civilization from a global perspective, and showing Quanzhou as a world cultural heritage to the world.

As the first English documentary showing the course of Wuhan’s fight against COVID-19 epidemic, China International Television, the general radio and television station of China Central, let netizens around the world know the real situation of China’s fight against COVID-19 epidemic in time.

 

Under the background of the rapid development of Internet industry and the deepening of media integration in China, documentaries have entered the "Internet Age". The network platform is not only a communication channel, but also an important emerging force to tell the story of China well with documentaries through highly market-oriented joint production, self-control and cooperation. Tencent video self-made series documentary "Flavor Origin" has won the favor of overseas streaming media platforms. The third part of this series, Flavor Origin Gansu, has been broadcast in more than 190 countries and regions around the world, providing a window for people all over the world to know and understand China culture.

 

"Borrowing the exhibition to the sea" is also an important channel for documentary international communication. By participating in international mainstream documentary festivals and exhibitions, we will take the opportunity of participating in the awards to attract potential partners. Excellent documentaries such as "Love in the Yangtze River" jointly produced by several provincial satellite TV stations along the Yangtze River under the guidance of the State Administration of Radio and Television and led by Shanghai Radio and Television Station have entered the international stage by participating in international mainstream documentary festivals and exhibitions.

Pay attention to humanistic care, and win the recognition of the people through emotional resonance.

Telling the story of a century-old party with a documentary has become a beautiful scenery for the documentary to spread abroad in 2021. The large-scale documentary feature film "Dare to Teach the Sun and Moon to Change the Sky" was carefully translated in a more acceptable way for the target audience. It was broadcast on six channels in five languages, namely English, Spanish, French, Arabic and Russian, and on various new media platforms at the Central Radio and Television General Station. While strengthening the global expression, the program paid attention to regional and differentiated expression, and achieved good external communication effects.

The "Vitality Code" produced by China International Television, the Central Radio and Television General Station, shows the Communist Party of China (CPC)’s unswerving spirit in an international narrative voice, and vividly depicts the historical leap of China’s development. The documentary Return to the Red Flag Canal, co-produced by China Education Television and other units in conjunction with France, explores the era significance of the Red Flag Canal through the eyes of two travelers, and presents the era glory of the Communist Party of China (CPC) people’s spiritual pedigree. The documentary "Journey of the Brave" focuses on the Communist Party of China (CPC)’s great party-building spirit, tells the real experience of revisiting Jiajin Mountains, Wujiang and Qiongya with the help of guests, and vividly explains the great party-building spirit.

 

On the basis of real records, documentaries bear the presentation and construction of human emotions and values, and shoulder the aesthetic pursuit and humanistic care that film and television art should have. Documentary creation should establish a sense of community of human destiny, focusing not only on China’s theme and China’s story, but also on the common concerns of human society, so as to open the channel of emotional resonance with genuine dialogue, thus realizing value recognition and promoting the common feelings of the people.

 

The documentary "The Frozen Kingdom of Snow Leopard", initiated by the Central Radio and Television General Station and co-produced by several international teams, tells the story from an anthropomorphic perspective and endows the work with strong feelings and humanistic care. After the program was broadcast on the opening day of the 15th meeting of the Conference of the Parties to the United Nations Convention on Biological Diversity, it attracted the attention of the international community and showed the natural beauty and cultural charm of China in winter to overseas audiences. The China News Agency of China Foreign Languages Bureau interprets the documentary "Approaching Daliangshan" produced by China Studio and Japanese documentary director Takeuchi Ryo, and tells the story of getting rid of poverty in Daliangshan based on a Japanese director’s personal travel experience in Daliangshan. After the film was launched in mainstream media at home and abroad, it touched many Chinese and foreign netizens.

 

The story of China told by documentary makes the lovely and respectable image of China brighter. Documentary creation has a broader vision, is closer to the times, tells a more peaceful tone, and pays more attention to touching people’s hearts with human empathy.

Editor | Rao Wenyuan Xu Lei